What's New at SE Ranking
What’s New at SE Ranking
New features, improvements and updates all in one place to help you make the most of SE Ranking
Release timeline
2026
- Latest SE Visible Updates
- Latest SE Ranking Updates
- Latest Updates for SE Ranking API and Planable
- New Release: SE Ranking API — Remote MCP Server
- API Update: All Plans Now Feature API Access
- New Update: AI Search for Competitive Research
- Unified billing for SE Ranking and Planable
- New Project API release: AI Results Tracker
- New API Endpoint release: AI Search Leaderboard
- SE Ranking Plans and Vision
- New Release: AI Results Tracker Insights
- New Release: n8n Integration
2025
- Latest AI Results Tracker Updates
- New Release: Looker Studio integration
- New Release: AI Search API
- New Release: SE Ranking’s official MCP Server
- Latest AI Results Tracker Updates
- New Release: API Add-On
- New Standalone Tool: SE Visible
- Latest Improvements and Updates
- Latest API Updates: Integration With Make
- New Release: AI Mode Research and Tracking
- New Release: AI Visibility Research
- New Release: AI Search Toolkit
- Newest Addition To Our AI Search Toolkit
- Latest AI Results Tracker Updates
- March improvements and updates
- February improvements and updates
- Latest Website Audit improvements
- Our latest improvements and updates
2024
- November improvements and updates
- Local Marketing Updates
- AI Results Tracker updates
- New feature: AI Results Tracker
- Local Marketing updates
- Content Editor updates
- New feature: Share of Voice
- Competitive Research upgrades
- Backlink database upgrade
- March updates and improvements
- February updates and improvements
- January updates and improvements
- Our latest product improvements and updates
2023
- October improvements and updates
- September improvements and updates
- Introducing Insights — the newest feature to keep you at the top of the SERP
- August improvements and updates
- July improvements and upgrades
- Latest updates made to Local Marketing, Content Editor, and On-Page SEO Checker
- Long awaited Website Audit updates: a stand-alone tool, shareable reports, and flexible path scanning options
- Introducing Content Score in Rankings, On-Page SEO Checker, and SERP Analyzer, Search Intent functionality, and enhancements for Keyword Manager and Report Builder
- New Local Marketing tool that gets your business’s brand in front of consumers
- Generate relevant top-notch articles with the power of AI Writer
- Optimize texts for search engines and improve content quality in Google Docs with the AI content app
- Updated Content Editor: new features to make your articles flawless
2022
- Improved keyword relevance in Content Editor, new features in Report Builder, and updated Backlink Monitor
- Updated On-Page SEO Checker and SERP Analyzer: Improve your work with content
- Brand new Content Marketing tool to make your content SEO stronger
- Importing keywords with tags, new interface color scheme, and optimized tooltips on charts
- Find backlink opportunities with the new Backlink Gap Analyzer
- Apply more filters in Projects, copy keywords with one click, and access Backlink Checker from Projects
- New SERP Analyzer tool and keyword database expansion for the Netherlands and Germany
- Try our new AI-driven On-Page SEO Checker and updated Lead Generator
- Global metrics in Competitive Research, the biggest US Google keyword database, and other updates
- Affiliate payments through Payoneer, Keyword Research in the iOS app, and other updates
- Effectively manage keyword lists
- 178 countries for keyword and competitive research, expanded historical data limits, new reporting features, and other updates
2021
- 27 new Google databases, new options for tracking positions, improved reports, and other updates
- We have added the new Summary module to Rankings
- New Organic SERP History section in Keyword Research
- 16 new SERP features, Competitors in mobile app, 10X faster SERP Competitors and other updates
- Updates in the Calendar, Report Builder, Competitive and Keyword Research tools, Rankings, Top 100 SERP Competitors, and API.
- SERP features and new databases for Competitive and Keyword Research, new checks in Website Audit, Rankings improvements and other updates
- Rankings, Competitors, Analytics & Traffic improvements and new pricing plans
- Updated Website Audit, improved Rankings section and other updates
- Historical Data in SE Ranking
- Comparing selected keywords, competitors’ and your websites, and other updates
- New Website Audit
- Improvements in the Competitors section, Reports and Keywords
- Improved Rankings and working with notes plus new Google keyword databases
2020
- November updates
- New database in Competitor Research and Keyword Research
- October updates
- September updates
- Platform changes
- New database – Hong Kong
- Upgrade of Analytics & Traffic module, manual reports and other updates of July
- Large-scale Competitor Research and Keyword Research database expansion
- Brand new SE Ranking
- SERP Competitors Update
- New Backlink Checker account limits, dashboard optimization and other changes
- Latest changes to Backlink Checker, Website Audit, new databases and more
- Google’s latest changes, All of Europe in SEO/PPC Competitor Research, and other updates
2019
- New countries in our Google keyword database, changes in SEO/PPC Competitor Research and other updates
- Analytics & Traffic makeover, Report Builder and Rankings improvements, Spanish and Portuguese localization
- Expanding the SEO/PPC Competitor Research tool database
- New Report Builder and report list features
- Both iOS and Android mobile apps are now live
- Comparing competitor keywords and beta testing the updated Report Builder and Android app
- Project Creation Wizard update
- Project Creation Wizard redesign, SEO/PPC Competitor Research and Help tab enhancements
- Completely revamped the main Dashboard, updated SEO/PPC Competitor Research, added new limits to On-Page Checker
- New Google databases, Rankings and SERP Competitors tool updates, Website Audit and Tools section enhancements
- SERP Competitors: a new tool to monitor search results
- Integration with Reportz
2018
- Completely new Website Audit and API, SEO/PPC Competitor Research, Marketing Plan and Rankings updates
- SE Ranking in Japanese, SEO/PPC Competitor Research, API, Report Builder and Page Changes Monitoring updates
- SEO/PPC Competitor Research updates and website localization
- SEO/PPC Competitor Research, Rankings and Lead Generator updates
- SERP features and subaccounts
- Rankings in Google Ads, Website Audit update, keyword sorting, and auto-posting to Twitter
Latest SE Visible Updates
July 3, 2026
NEW
Competitor gaps, calendar comparison, and prompt management
SE Visible got more actionable — it's easier to see where competitors win in AI answers, track whether you're improving, and manage large prompt sets in minutes.
Competitor Gap Analysis in Sources
A new competitive layer shows which sources cite your competitors but not your brand:
- Gap Score ranks every source by how often it's cited in AI answers and how many competitors it mentions — a prioritized action list, not just raw data.
- Filter sources by competitor, by the number of competitors present, and by whether your brand is mentioned.
- New Brand mentions column and Mention Rate per domain reveal the sites that shape AI answers in your space, but leave you out
- Alias-aware detection, with every new column included in CSV/XLSX export.
Period comparison (calendar-based)
Every key Dashboard metric now shows absolute and % change next to its current value — Visibility Score, Average Position, Your Rank, Net Sentiment, Competitors, and Sources — sortable by value or by change. The same calendar comparison is now available in the Competitors section, too.
Faster prompt management
View prompts grouped by topic (collapsible) or as a flat list, and use bulk actions to multi-select across pages, then move to a topic or delete in one step.
Latest SE Ranking Updates
July 3, 2026
NEW
AI Results Tracker: Groups, Import, and Reporting
Managing AI prompts at scale — and reporting on them — just got a lot easier. Three additions make AI Results Tracker more useful day to day and simpler to hand off to clients.
Prompt Groups
Organize prompts into groups that match how you work — by topic or content pillar, or by optimization goal (e.g., prompts where you want a brand mention vs. prompts where you want to be a source). Create groups, view prompts by group, and move prompts between them. Each group tracks its own metrics: AI Overview presence, Mention presence, Link presence, Top 3 mention/link presence, Organic–AI overlap (AIO), Sources presence, and change vs. the previous period.
Why it matters: group-level analysis surfaces trends you can't see prompt-by-prompt, makes coverage gaps easier to spot, shows the real impact of new content or campaigns, and smooths out the natural variability of AI answers — so you act on signal, not noise.
Prompt Import
Add prompts in bulk, not one at a time via CSV or text. With the option to select an existing group or create a new one, or import with a dedicated Group column to organize prompts on the way in.
AIRT in Report Builder
Report on AI tracking metrics directly in Report Builder with three new sections:
- Key AI ranking metrics — AI Overview presence, Mention presence, and Link presence across all or selected AI engines and dates.
- Mention presence trend — general and Top 3 mention presence charts.
- Link presence trend — general and Top 3 link presence charts.
Filter any section by prompt group and AI engine, set your date range and calendar granularity (days, weeks, months), and add explanatory comments for clients.
Latest Updates for SE Ranking API and Planable
June 29, 2026
NEW
Data API: New API limits and pre-built Claude skills
Monthly API credits on every new plan
All new plans now include a recurring monthly Data API credit allocation and Project API access — no API add-on required just to get started. Enough to explore real workflows and find one worth scaling; when you're ready for production volume, the API add-on is there.
Claude SEO Skills
Seven pre-built Skills turn common SEO and GEO tasks into guided workflows Claude can run with live SE Ranking data. Each Skill defines which MCP tools to use, in what order, and what deliverable to produce — then saves the result as a formatted file (content brief, audit report, backlink prospect list, and more). Highlights include:
- Content Brief — turn a topic into a writer-ready SEO brief grounded in live SERP and keyword data.
- AI Search Visibility — see who AI engines cite across ChatGPT, Perplexity, Gemini, and AI Overviews, and where your brand is missing.
- Backlink Gap Analysis — find domains linking to competitors but not to you, prioritized by authority.
- Ads Intelligence — see what competitors bid on and how they position their offers.
NEW
Planable MCP: Create social content that feeds AI search
Connect Planable to your AI tool of choice and run your entire social media workflow through conversation — drafting, analytics, and agency reports. For teams building content with AI visibility in mind, it keeps client content consistent and structured at scale.
New Release: SE Ranking API — Remote MCP Server
April 23, 2026
NEW
Connect SE Ranking to your AI assistant in minutes
The SE Ranking MCP server is now centrally hosted and managed by SE Ranking. Previously, connecting required Node.js, Docker, and terminal commands, along with manual configuration. Now you connect directly from your AI tool's settings — no technical setup.
Simple to connect, powerful to use
Once connected, your AI assistant has live access to SE Ranking data across keyword research, domain analysis, backlinks, website audits, AI search visibility, and more. Integrate SE Ranking MCP and run your SEO research directly in your AI chat — no CSV exports or jumping between dashboards.
Here's what you can do:
- Generate a content brief in one prompt. Analyze your domain, run a keyword gap against top competitors, and output a structured brief your writer can use immediately. What used to take hours takes one prompt.
- Monitor AI Search visibility across all LLMs. Pull mention data across Google AI Overviews, Gemini, and Perplexity. See which brands own which topic clusters and identify your gaps.
- Catch technical issues before rankings drop. Pull your latest audit, compare it to last month, and get issues prioritized by traffic at risk — in a single prompt.
- Combine SE Ranking with other data sources. Connect alongside other MCP connectors to ask cross-source questions in a single conversation.
If you need help with setup, see our guide.
API Update: All Plans Now Feature API Access
April 20, 2026
NEW
Monthly API credits are now included in Core and Growth plans
API access is now included in every SE Ranking paid plan — 25,000 credits per month on Core, 100,000 on Growth, renewed each month automatically.
With API access, you can connect SE Ranking MCP directly to Claude, Cursor, or any other AI assistant — and do SEO research and analysis right inside the conversation. Analyze backlink profiles, research competitor domains, track AI search visibility, and more — all in natural language, without exporting CSVs, jumping between dashboards, or copy-pasting data into your AI chat.