top google searches

100 Most Popular Google Searches in 2025

Every month, Google searchers type in billions of queries on a collective scale. This paints a clear picture of what people are curious about, concerned with, or eager to explore. For marketers, this vast amount of data means tons of invaluable insights. It opens the door to discovering new search patterns, understanding current audience behavior, spotting new traffic opportunities, identifying content gaps, and finding trending queries worth targeting in your campaigns for the year ahead.

We’ve taken care of the hard part to make it easier for you to jump right into the insights. Below are lists of the top 100 most popular searches in 2025, broken down by location.

The data comes straight from SE Ranking’s Keyword Research tool and is sourced from a database of 6.7 billion keywords across 190 worldwide locations—and we’re expanding it every day.

Let’s see what the top Google searches reveal about your market.

Disclaimer: The data below was filtered to remove any NSFW (not safe for work) content, typos, and repetitive queries. This kept the view clean and accurate. Each keyword, next to the total monthly search volume, comes with a difficulty score. This is to help you figure out how achievable it is for your website to rank for it.

Top Google searches in the USA

A quick spoiler: YouTube isn’t just leading in the U.S., it’s also topping the global, Canadian, Australian, and other countries’ lists of most searched things on Google. Following closely are Amazon, Facebook, and local queries like ‘restaurant or food near me.’ It seems like US-based people started the year focusing on shopping, socializing, and enjoying great meals!

Keyword Volume KD
youtube 151,000,000 86
facebook 124,000,000 87
amazon 124,000,000 81
weather 101,000,000 66
restaurant 68,000,000 46
google 68,000,000 88
food near me 68,000,000 59
gmail 55,600,000 94
target 45,500,000 76
hotel 45,500,000 38
yahoo mailbox 37,200,000 83
website of yahoo mail 37,200,000 80
translate 37,200,000 82
traductor 37,200,000 87
home deposits 37,200,000 42
google translate 37,200,000 96
google interpreter 37,200,000 94
fox news 37,200,000 89
yahoo 30,400,000 91
nfl 30,400,000 79
near me restaurants near me 30,400,000 64
instagram 30,400,000 89
hotels 30,400,000 63
food by near me 30,400,000 57
chatgpt 30,400,000 86
weather tomorrow 24,900,000 62
walmart supercenter 24,900,000 65
twitter 24,900,000 89
starbucks 24,900,000 67
restaurant near me 24,900,000 49
nearest restaurant to me 24,900,000 52
nba 24,900,000 80
national basketball association 24,900,000 76
map 24,900,000 80
google map 24,900,000 90
ebay 24,900,000 91
zillow 20,400,000 84
scores nfl scores 20,400,000 67
nfl scores 20,400,000 72
indeed 20,400,000 77
google search flights 20,400,000 74
google flight ticket 20,400,000 78
google airlines flights 20,400,000 69
google airfare search 20,400,000 69
usps tracking status 16,600,000 65
usps tracking service 16,600,000 68
us postal tracking 16,600,000 71
us postal service 16,600,000 71
united states postal tracking 16,600,000 70
united postal service tracking 16,600,000 70
nfl games 16,600,000 68
hotels near me 16,600,000 66
football nfl game 16,600,000 70
connect 16,600,000 49
cafe 16,600,000 64
bmi calculator 16,600,000 62
wells fargo 13,600,000 68
taco bell’s 13,600,000 66
shein 13,600,000 72
score of nfl 13,600,000 67
restaurants near about me 13,600,000 63
pizza near me 13,600,000 64
netflix 13,600,000 74
national football league score 13,600,000 68
measures of academic progress 13,600,000 40
docs in google 13,600,000 95
coffee shop near me 13,600,000 57
bars in near me 13,600,000 64
bank of wells fargo 13,600,000 71
t-mobile 11,100,000 64
t mobile 11,100,000 64
stations with gas near me 11,100,000 51
speed test internet speed 11,100,000 63
speed test 11,100,000 57
speed tees 11,100,000 47
speed check test 11,100,000 65
speed check internet speed 11,100,000 64
scoring nba 11,100,000 68
scores nba scores 11,100,000 68
sam’s club 11,100,000 52
robloxian 11,100,000 80
roblox 11,100,000 88
reddit 11,100,000 82
nvda stocks 11,100,000 67
near me a restaurant 11,100,000 59
nba scores 11,100,000 76
nba basketball scores 11,100,000 72
nba basketball playoffs 11,100,000 72
gmail login 11,100,000 90
gas station 11,100,000 51
facebook marketplace 11,100,000 98
english to spanish 11,100,000 65
dominos 11,100,000 56
chase 11,100,000 56
canva 11,100,000 87
breakfast 11,100,000 60
bank of america 11,100,000 82
ups tracking 9,140,000 65
united parcel service tracking 9,140,000 57
tiktok 9,140,000 88

Top Google searches in the UK

In the UK, trending searches on Google reflect a blend of news, social media, and sports. BBC News led the way, with YouTube, Facebook, and Google not far behind. People also turned to weather forecasts. This makes sense given the UK’s unpredictable climate. And of course, England wouldn’t be England if they didn’t follow their traditions—specifically, watching Premier League football matches.

Keyword Volume KD
bbc news 55,600,000 91
youtube 37,200,000 91
facebook 30,400,000 81
weather 24,900,000 67
google 20,400,000 75
daily mail 20,400,000 79
amazon 20,400,000 72
restaurant 13,600,000 45
gmail 13,600,000 92
english premier league football 11,100,000 74
league premier league 11,100,000 87
translated to english 11,100,000 85
games 11,100,000 73
ebay uk 9,140,000 78
food near me restaurant 9,140,000 50
ebay 9,140,000 81
bbc football 9,140,000 85
google map 9,140,000 91
argo 9,140,000 55
yahoo webmail 7,480,000 79
sainsbury’s near me 7,480,000 62
weather tomorrow 7,480,000 60
yahoo mail 7,480,000 83
british broadcasting 7,480,000 74
bbc weather 7,480,000 83
mcdonald’s 7,480,000 62
hotel 7,480,000 44
auto-trader 6,120,000 44
news 6,120,000 83
badoo 6,120,000 59
indeed 6,120,000 74
chat gpt 6,120,000 80
skyscanner 6,120,000 80
outlook 6,120,000 83
tesco 6,120,000 55
football scores 6,120,000 66
twitter 6,120,000 84
instagram 6,120,000 85
beats 365 6,120,000 61
twite 6,120,000 44
aol mail 5,000,000 65
aldi 5,000,000 72
asda 5,000,000 69
morrison 5,000,000 53
mail 5,000,000 65
calculator 5,000,000 61
screwfix 5,000,000 70
yahoo 4,090,000 86
face sign in facebook 4,090,000 95
sky bet 4,090,000 64
arsenal 4,090,000 85
bbc iplayer 4,090,000 74
guardian 4,090,000 67
facebook login 4,090,000 72
primark 4,090,000 65
royal post tracking 3,350,000 58
premiership football fixture 3,350,000 61
meteorological office 3,350,000 75
speedtest 3,350,000 60
royal mail parcel tracking 3,350,000 63
royal mail trace track 3,350,000 61
premier league football matches 3,350,000 65
internet speed test 3,350,000 56
tv guide 3,350,000 61
netflix 3,350,000 78
football tables premier league 3,350,000 62
website of linkedin 3,350,000 75
liverpool 3,350,000 68
national lottery 3,350,000 66
linked 3,350,000 71
airbnb 3,350,000 79
television guide 3,350,000 57
speed bandwidth test 3,350,000 53
euro 2,740,000 68
uk house of companies 2,740,000 71
airline easyjet 2,740,000 72
easy jet airlines 2,740,000 70
office 2,740,000 81
cafe near me 2,740,000 54
ladbrokes 2,740,000 65
lotto results 2,740,000 55
landbrokers 2,740,000 38
ryanair airlines 2,740,000 65
leeds 2,740,000 63
man city 2,740,000 78
hotels 2,740,000 50
connect 2,240,000 48
car 2,240,000 57
tesco superstore 2,240,000 58
nearest restaurant to me 2,240,000 42
iceland 2,240,000 62
lloyds bank 2,240,000 48
champions league 2,240,000 83
sign in to outlook hotmail 2,240,000 77
gmail login 2,240,000 81
halfords 2,240,000 42
paypal 2,240,000 82
express coach 2,240,000 50
flashscore 2,240,000 75
solitaire cardgame 2,240,000 50

Top Google searches in Canada

In Canada, people searched frequently for YouTube and Facebook. They also looked up restaurants, Tim Hortons chief among them. And, not surprisingly, the latest tech trends, including ChatGPT, also made their way to the top searches on Google.

Keyword Volume KD
youtube 24,900,000 100
facebook 20,400,000 99
weather 11,100,000 90
restaurant 11,100,000 54
google 11,100,000 96
amazon canada 11,100,000 92
amazon 11,100,000 99
tim hortons 9,140,000 82
wordle 9,140,000 91
gmail 9,140,000 100
nhl 7,480,000 100
google translate 7,480,000 100
chatgpt 7,480,000 94
canada ottawa 7,480,000 98
canada and toronto 7,480,000 77
walmart 6,120,000 75
translation 6,120,000 93
nhl score 6,120,000 91
google map 6,120,000 99
mcdonald’s 5,000,000 86
costco 5,000,000 86
123 movie 5,000,000 99
walmart supercentre 4,090,000 77
instagram 4,090,000 100
hotmail 4,090,000 100
convolutional neural network 4,090,000 86
cnn 4,090,000 100
capone n noreaga 4,090,000 84
starbucks 3,350,000 81
revenue agency login 3,350,000 71
leolist 3,350,000 31
indeed 3,350,000 92
e-mail 3,350,000 96
cra ca login 3,350,000 96
costco wholesale 3,350,000 83
canada revenue account 3,350,000 89
canada cra login 3,350,000 93
best buy 3,350,000 87
weather tomorrow 2,740,000 90
twitter 2,740,000 100
royal bank 2,740,000 79
outlook 2,740,000 100
nfl 2,740,000 100
nearest restaurants to me 2,740,000 77
google flight 2,740,000 89
food near me 2,740,000 79
canadian royal bank 2,740,000 80
toronto maple leaf hockey 2,240,000 98
scotia bank 2,240,000 83
netflix 2,240,000 93
maple leafs 2,240,000 97
hotels 2,240,000 78
gas 2,240,000 65
facebook login 2,240,000 99
connection game 2,240,000 76
connect 2,240,000 93
canucks 2,240,000 94
canadian dollar to us dollar 2,240,000 91
canada post 2,240,000 92
canada news 2,240,000 91
calculator 2,240,000 84
bbc news 2,240,000 97
bank nova scotia 2,240,000 84
american dollar to canadian dollar 2,240,000 87
air canada 2,240,000 94
winner 1,830,000 76
walmart near me 1,830,000 77
trump news 1,830,000 94
score for nfl 1,830,000 91
reddit 1,830,000 96
office 365 1,830,000 98
linkedin 1,830,000 91
hockey edmonton oilers 1,830,000 88
facebook marketplace 1,830,000 100
car 1,830,000 94
canvases 1,830,000 74
canva 1,830,000 97
cafe 1,830,000 87
apple 1,830,000 81
amazon prime 1,830,000 99
whatsapp web 1,500,000 89
weather in canada calgary alberta 1,500,000 88
tsx today 1,500,000 91
toronto weather 1,500,000 87
toronto ontario weather 1,500,000 88
speed test 1,500,000 84
score nba 1,500,000 91
premier league 1,500,000 100
post canada tracking number 1,500,000 85
pinterest 1,500,000 94
nhl standings league 1,500,000 92
nba scores 1,500,000 92
nba basketball results 1,500,000 93
major league baseball 1,500,000 94
hockey nhl standings 1,500,000 86
grocery store 1,500,000 57
currency usd to cad 1,500,000 89
cineplex 1,500,000 79
cafe near me 1,500,000 65

Top Google searches in Australia

YouTube and Facebook topped the search charts in Australia as well. ChatGPT yet again got a lot of attention. This adds more weight to the rising interest in AI technology around the world.

Keyword Volume KD
youtube 13,600,000 100
facebook 9,140,000 98
wordle 6,120,000 85
weather 6,120,000 85
restaurant 6,120,000 51
google 6,120,000 93
channel 9 6,120,000 99
mygov 5,000,000 83
k-mart 5,000,000 82
7 news 5,000,000 93
map 4,090,000 98
chatgpt 4,090,000 96
bunnings 4,090,000 85
afl 4,090,000 89
woolworths 3,350,000 74
translate to english 3,350,000 100
real-estate 3,350,000 67
nrl 3,350,000 94
national rugby league 3,350,000 94
jb hi-fi 3,350,000 82
jb hi fi limited 3,350,000 88
google translate 3,350,000 100
cole’s 3,350,000 74
chemist warehouse 3,350,000 86
boq 3,350,000 81
bbc news 3,350,000 100
australia canberra 3,350,000 63
s&p 500 2,740,000 54
mygov sign 2,740,000 75
my.gov login 2,740,000 75
hotmail 2,740,000 93
hotel 2,740,000 66
google maps 2,740,000 99
bureau of meteorology 2,740,000 99
bom 2,740,000 91
weather melbourne victoria 2,240,000 88
office works 2,240,000 84
melbourne weather radar 2,240,000 79
mel weather 2,240,000 77
mc donald 2,240,000 82
instagram 2,240,000 99
health 2,240,000 67
cafe near me 2,240,000 59
aqi 2,240,000 82
amaysim 2,240,000 100
weather tomorrow 1,830,000 90
seek 1,830,000 99
post office 1,830,000 87
facebook login 1,830,000 99
ebay 1,830,000 94
canvas 1,830,000 82
campi 1,830,000 92
calculator home loan 1,830,000 88
twitter 1,500,000 98
target 1,500,000 67
speed test 1,500,000 68
shein 1,500,000 74
putluiken 1,500,000 30
outlook 1,500,000 97
myer 1,500,000 71
food near me 1,500,000 85
e-mail 1,500,000 96
daily mail 1,500,000 97
connection 1,500,000 82
connecting 1,500,000 72
commonwealth bank 1,500,000 84
common bank australia 1,500,000 80
cba bank 1,500,000 89
bom radar 1,500,000 94
anz 1,500,000 81
amazon australia 1,500,000 97
afl score 1,500,000 81
woolies near me 1,220,000 63
weather sydney aus 1,220,000 92
usd into aud 1,220,000 79
us to aud currency 1,220,000 83
us to au dollar 1,220,000 75
sydney weather 1,220,000 85
skyscanner 1,220,000 86
search abn 1,220,000 87
qantas 1,220,000 69
premier league 1,220,000 97
nine news 1,220,000 88
nbl 1,220,000 99
national australia 1,220,000 90
medibank 1,220,000 78
linkedin 1,220,000 91
harvey norman 1,220,000 70
google scholar 1,220,000 84
gmail login 1,220,000 95
find my abn 1,220,000 65
find abn 1,220,000 77
e scooter 1,220,000 80
duckduckgo 1,220,000 85
domino’s 1,220,000 79
domain 1,220,000 78
dollar to au dollar 1,220,000 82
dic 1,220,000 96
dan murphy’s 1,220,000 85
city weather sydney 1,220,000 89

Top Google Searches in the World

It’s not surprising that YouTube tops the list, with the most popular Google searches worldwide, followed by Facebook, WhatsApp, Instagram, and Google itself. While these big brand searches have been around for years, they offer little insight into trending topics worth focusing on. However, the remaining list of 95 search queries can help you do just that.

Keyword Volume KD
youtube 1,179,300,250 100
facebook 784,001,300 100
whatsapp web 554,274,130 95
instagram 462,780,070 100
google 420,406,800 100
gmail 327,000,690 100
google translate 314,623,190 100
amazon 285,039,510 100
restaurant 277,611,320 96
weather 263,568,760 99
twitter 163,671,750 100
hotmail 122,217,360 100
canva 120,107,070 100
pinterest 105,219,660 100
roblox 102,958,660 100
yahoo 102,276,590 100
me restaurants near me 101,000,050 63
netflix 96,299,210 100
nba 82,220,560 100
instagram login 79,641,640 100
food near me 75,869,830 84
map 75,287,480 100
restaura 73,623,000 79
speed test 70,286,850 94
walmart 68,250,770 88
restaurants close by to me 68,000,000 56
lottery song bad 68,000,000 62
telegram 60,919,370 100
shein 59,789,950 99
dooflix 59,240,000 63
ebay 58,950,000 100
linkedin 57,262,910 100
real madrid 56,411,600 100
duckduckgo 55,872,170 100
outlook 54,873,440 100
google maps 53,711,720 100
meteo 50,729,830 95
spotify 50,334,520 100
bild 49,009,090 100
calculator 46,998,080 95
indeed 46,731,940 100
amazon prime 44,658,700 100
barclays premier league 44,134,800 100
hotels 43,808,400 98
google scholar 43,117,930 96
cricket 43,098,750 98
snapchat 43,069,470 100
gmail login 42,252,310 100
airbnb 41,964,670 100
news 41,869,800 100
starbucks 41,258,470 91
chat gpt 41,173,900 100
home depot 40,796,850 98
coffee 40,617,600 92
vegamovies 39,297,310 69
website of yahoo mail 39,030,480 100
fox news 39,011,750 100
zara 38,781,010 97
twitch 38,649,560 100
nfl 38,147,260 100
english to hindi 38,034,920 81
facebook login 37,778,850 100
australia vs india cricket 37,337,170 87
google interpreter 37,201,260 94
skyscanner 36,067,880 100
india vs south africa 35,909,630 87
minecraft 35,589,530 100
mercado libre 35,164,820 99
reddit 27,737,290 100
facebook lite 26,790,580 100
india versus england 26,641,860 90
nike 26,232,610 97
capcut 26,190,870 98
google docs 26,026,830 100
aldi 25,925,500 85
bar 25,640,310 94
download video tiktok 25,489,000 66
national basketball association 25,268,680 96
bundesliga 25,244,270 98
liverpool 25,075,430 96
restaurant to near me 24,900,000 52
restaurant to eat near me 24,900,000 59
pogody 24,900,000 90
bojep 24,900,000 14
india vs new zealand 24,773,260 90

Conclusion

These lists show that the most popular keywords worldwide revolve around navigational searches and the rising popularity of AI technologies. But local interests also matter and depend on your business’s regional location. And since trends change quickly, you’ll need to keep an eye on the most popular Google keywords while creating relevant content for your audience.

Our Keyword Suggestion Tool is useful for marketers working across different regions. For example, you can type any search term, specify the location, and discover millions of related keywords, similar phrases, low-competition opportunities, and common questions asked by your audience. Sort queries by popularity to quickly find the most searched topics and create the most relevant, useful content for your audience.