Why this French agency chose SE Ranking and never looked back

Written by Yevheniia Khromova

SEO and Content Marketing Expert at SE Ranking. Yevheniia blends strategic thinking with hands-on research to create insightful content on SEO, marketing, and AI in search

Nov 11, 2025

Agency story at a glance:

• Industry: Web design & SEO agency
• Team: 7 full-time employees + freelancers
• Challenge: Time-consuming workflows, difficult ROI reporting, and low productivity
• Solution: SE Ranking’s SEO platform with its intuitive interface, affordable pricing, and centralized toolkit that simplified rank tracking, audits, and reporting
• Impact: Reporting time cut from 1 hour to just a few clicks. Clearer, more visual reports that strengthened client trust and retention. Streamlined workflows enabled the team to handle more campaigns efficiently

Meet AntheDesign: Communications agency blending creative design with strategic SEO

AntheDesign is a French web & print agency that specializes in website creation, redesign, and SEO strategies. The agency’s expertise spans local, ecommerce, and technical SEO as well as link building, social media, and web marketing.

With a core team of seven full-time professionals and several freelancers, AntheDesign helps clients from a variety of sectors (ranging from software publishers to B2C retailers and industrial companies) enhance their digital presence and performance.

The Challenge: Complex tools and time-consuming reporting slowing growth

Before adopting SE Ranking, AntheDesign relied on multiple SEO tools to track keyword rankings, analyze website data, and build reports. The latter were mainly created manually. While each tool served a purpose, together they created a disjointed and time-consuming process.

This fragmented workflow created bottlenecks in productivity and collaboration:

🛑 Fragmented data sources: Tracking performance required switching between multiple platforms, which slowed down campaign management.

🛑 Manual reporting: Reports were created by hand for each client, often taking up to an hour to assemble and customize.

🛑 Complex ROI communication: ROI demonstration was cumbersome, making it difficult to show tangible SEO progress in a client-friendly way.

Aurélie Dindaud
Traffic Manager at AntheDesign

The complexity of the tools we used slowed down some SEO tasks and limited our ability to manage multiple clients at once. It was difficult to show ROI quickly, which sometimes delayed investment decisions and affected revenue.

These inefficiencies limited the agency’s scalability and strained client communication. The team needed a simpler, faster way to deliver insights and demonstrate value.

The Solution: A unified, intuitive platform for SEO management

AntheDesign turned to SE Ranking for a solution that could simplify workflows, centralize data, and make performance reporting effortless.

This is how SE Ranking stood out:

• Comprehensive toolkit: Instead of using multiple separate tools, AntheDesign found everything they needed (rank tracking, website auditing, keyword research) within one platform.
• Ease of use: The intuitive interface required little onboarding, enabling faster team adoption.

Aurélie Dindaud
Traffic Manager at AntheDesign

SE Ranking is easy to use for both SEO specialists and developers. Its interface is intuitive, and the pricing is more attractive than competing platforms. It saves us time on rank tracking and report creation.

The team quickly discovered that SE Ranking’s unified dashboard and intuitive design allowed them to centralize everything they needed under one roof.

Here are AntheDesign’s top tool picks from the SE Ranking platform:

• Rank Tracker : Monitors progress and performance across multiple projects with ease.
• Keyword Research : Finds new, relevant keywords tailored to each client’s goals and niche.
• Report Builder: Simplifies reporting by turning complex data into clear, client-ready reports in just a few clicks.
• Website Audit : Helps identify technical SEO issues and prioritize fixes for better site performance.

Beyond internal efficiency, the agency found creative ways to use SE Ranking in client acquisition:

Aurélie Dindaud
Traffic Manager at AntheDesign

We’ve made it a habit to create a technical audit for each client, even for those not initially interested in SEO. Combined with a rank audit, it’s often appreciated and sometimes leads to a full SEO campaign.

The Impact: Faster reporting, stronger client relationships, better scalability

The shift to SE Ranking transformed how AntheDesign operates:

✅ Faster reporting and smarter collaboration
Reports that once took an hour to prepare could now be generated in just a few clicks. Automated reporting and consolidated tools mean the team can focus more on strategy and less on manual data handling.

✅ Stronger client relationships
Clear, easy-to-understand reports make it simple for clients to see SEO progress. That transparency translates into trust and long-term partnerships.

✅ Sustainable growth
By cutting time spent on routine tasks, AntheDesign could now handle more projects simultaneously without sacrificing quality. The result was better scalability and a stronger foundation for future growth.

Aurélie Dindaud
Traffic Manager at AntheDesign

Thanks to SE Ranking, our clients quickly see the results of our SEO actions. It strengthens their trust and engagement. The platform helps us work more efficiently, track results easily, and deliver clear reports that support our growth.

Takeaways

AntheDesign’s experience highlights a big challenge for digital agencies: as client portfolios expand, so does operational complexity. Without the right systems in place, even the most skilled teams can get bogged down by manual processes.

Halyna Kuzmovych
Senior Product Marketing Manager at SE Ranking

SE Ranking helped AntheDesign improve efficiency and enhance the client experience, which is a crucial differentiator. With the right tools on your side, agencies can scale sustainably, without compromising on quality or client relationships.