About us | SE Ranking
We make SEO intuitive.
Making digital business accessible through innovative solutions
Who we are and what we do
Behind this powerful and intuitive SEO platform is a dedicated and talented team. Since 2013, more than a million businesses, agencies, and SEO experts worldwide have relied on us. With cutting-edge AI-based algorithms and precise data at the backbone of our more than 30-tool arsenal, our platform makes tackling routine SEO tasks a breeze. We believe SEO tools should be user-friendly, so we go the extra mile to make our platform easy to use.
Our mission
Our calling is to enable global businesses, agencies, and SEO pros to grow effortlessly by delivering a powerful and intuitive SEO platform enhanced with the latest in ML and AI technology.
Our vision
We're building a future where innovative technologies remove the barriers to digital business success, making it intuitive for everyone.
Our values
- Empower people: Since 2013, SE Ranking has equipped SEO professionals, businesses, entrepreneurs, and agencies with a robust, user-friendly platform. Backed by the latest in ML and AI technology, the SE Ranking platform has transformed SEO practices for over a million users worldwide.
- Inspire Growth: We believe in shared success, where the growth of our users and team go hand in hand. We provide all the tools, data, and knowledge needed for businesses to transform and thrive. We also promote continuous advancement through our Academy and CSR initiatives.
- Bringing Clarity: SE Ranking is dedicated to making SEO clear and intuitive at all possible levels. Our clean and user-friendly platform UI simplifies otherwise complex processes by delivering accurate and reliable data and daily practical insights.
Our history
2024
SE Ranking was announced to have been used by more than 1,000,000 SEO pros globally!
Let’s continue to write the story of SE Ranking together!
Learn about our latest news and updates
2023
- Released 3 more tools
- AI-Writer: Use AI to write new content pieces while rewriting or expanding existing texts.
- Local Marketing Tool: Improve your local business’s visibility and manage its reputation.
- Insights: Get important search performance data for both your and your competitors’ projects.
- Released our updated design with smoother navigation.
- Began implementing large-scale integration of AI into our algorithms.
2022
- Opened new hubs in Wroclaw and Warsaw.
- Expanded country database to 190 locations.
- Released 4 new tools:
- Content Marketing Module: Build content briefs backed by AI-powered SERP intelligence and create SEO-friendly texts.
- SERP Analyzer: Use various on-page and off-page parameters to analyze top-ranked pages.
- Backlink Gap Analyzer: Find backlinks that your competitors have but you don't.
- Keyword Manager: Your unified hub for creating, updating, and saving keyword lists for different regions.
- SE Ranking has supported Ukraine and our Ukrainian teammates during the war. The Kyiv hub remained operational. It offered our team a place to work and hide during blackouts and air raids.
2021
- Released additional tools and features:
- On-Page SEO Checker: See the optimization level of your pages and get a custom on-page SEO plan.
- Historical data: Get historical data on keywords and competitors dating as far back as February 2020.
- Added 65 new keyword databases to the platform.
- : We launched our first educational course to share our expertise in SEO.
2020
- Introduced a new design featuring improved navigation and customizable dashboards.
- Added 30+ new keyword databases to the platform.
2019
- Released our Android and iOS apps.
- Launched 2 more tools:
- SERP Competitors: Track the first 100 search results for every query added to your project.
- Report Builder: Create comprehensive reports on ranking, competitors, website performance, etc.
- Began our large-scale database expansion.
2018
- Released 2 more tools:
- Website Audit: Detect technical SEO errors and follow the tips provided to fix them.
- API: Handle huge datasets with ease while integrating SE Ranking into your apps.
- Updated our algorithm to provide more accurate data.
2016
- Released 5 new SEO tools:
- Keyword & Competitive Research: Research competitors and collect keywords for your organic and paid campaigns.
- Backlink Checker: Find any website’s backlinks, referring domains, and top linked pages.
- Backlink Monitor: Track and keep an eye on the status of your precious backlinks.
- Page Changes Monitor: Monitor webpage changes and get notified about any modifications.
- Lead Generator: Embed SE Ranking’s on-page checker widget into your website to generate more leads.
2014
- Opened our Kyiv hub and established it as our new innovation center.
- Launched our massive tool development process.
2013
SE Ranking is born and launches its very first SEO tool.
Rank Tracker: Monitor your website rankings across various search engines, devices, and languages to build an informed SEO strategy.
Our tools make a difference
SE Ranking offers solutions for every daily task handled by SEO specialists. We deliver high-precision data so you can make informed decisions.
- Keyword Rank Tracker: Track your website rankings in real-time across numerous search engines. Get 100% precise data and insightful reports on position changes and other SEO metrics. Learn more
- Website Audit: Check your website for technical SEO issues and get personalized tips for fixing them. Compare audits to track your optimization progress. Learn more
- On-Page SEO Checker: Analyze your pages and learn how to make them rank higher. Get a list of on-page issues and organize them by their severity, or create custom on-page tasks. Learn more
- Backlink Checker: Review any website’s backlink profile. Analyze its backlinks and referring domains for quality and quantity, review anchor texts, and identify valuable link-building opportunities. Learn more
- Competitor Analysis Tool: See your competitors’ SEO and PPC campaigns in action. Peer directly into their strategies to learn their strengths and weaknesses and refine your tactics accordingly. Learn more
We've earned the SEO community’s trust
User success is the foundation of our reputation. The many positive reviews we’ve received from our users reflect a community built on trust.
- 4.5 rating
- 5.0 rating
- 5.0 rating
- 5.0 rating
Our data and technology
At SE Ranking, we take the accuracy and reliability of our platform's SEO data seriously. We are constantly updating and expanding our databases while using top-notch technologies to process them.
SE Ranking leverages AI and ML-driven algorithms to offer advanced insights and recommendations. This includes predictive analytics and pattern recognition. We also keep up with industry trends by regularly updating our tools and features.
188 Country databases
AI Powered algorithms
4.2B Keyword database
1.9B Backlink profiles
Meet us at the leading conferences we attend and sponsor
BrightonSEO
Participating in and sponsoring the BrightonSEO conference has already become a big tradition of ours. If you decide to go, visit our stand to see the new tools we’ve released!
Friends of Search
Each year, we travel to the Netherlands to attend the Friends of Search conference. It brings together industry leaders who are passionate about sharing what they know about ecommerce SEO, E-A-T, technical SEO, etc.
WTSFest
This unique UK-based conference celebrates women and non-binary professionals in tech SEO. We’re proud to join and contribute to this insightful and collaborative platform.
Webwinkel Vakdagen
Join SE Ranking at this key conference for professionals in the ecommerce sector. Explore the latest trends and tools in ecommerce SEO while networking with industry experts.
Pubcon
SE Ranking regularly participates in this US-hosted optimization & digital marketing conference. Join us at this must-attend event buzzing with the latest industry insights and trends.
International Search Summit
Connect with SE Ranking at the International Search Summit in Spain. This event specializes in international SEO strategies. You’ll get tons of insights into global search trends and techniques here.
Who we partner with
SE Ranking actively collaborates with leading marketing and SEO agencies, as well as communities, influential software providers, and renowned educational institutions. This helps us enhance our platform’s capabilities and share knowledge with experts from different sectors. It’s our secret weapon for staying at the forefront of the SEO industry.
Our team around the world
We have a talented team of 150+ professionals spread across the globe and working in different time zones. We collaborate remotely to deliver top-notch SEO solutions to our users.
Our hubs
While SE Ranking thrives in a remote work environment, we care just as much about in-person communication. Our office hubs serve as vibrant community spaces where our team can connect, collaborate, and create. Many of our team members use them as a quiet corner to focus, a meeting place to brainstorm with teammates over a cup of coffee, or an avenue to exchange fresh insights face-to-face.
Kyiv
The Kyiv hub is proudly located in the heart of the city at the Arsenalna metro station, between the Kyiv Food Market and Mariinskyi Park. It’s housed in a modern business center equipped with everything our team needs to work hard, drum up creative brainstorming sessions, hold team meetings, and schedule after-work gatherings (goodies included).
Wroclaw
The Wroclaw hub is situated in the picturesque Old Town area in the historic Market Square. You’ll discover a unique blend of traditional charm and contemporary facilities here.
Warsaw
The Warsaw hub is located just near the Rondo ONZ metro station. It’s dedicated to our team’s every need, including separate rooms for focus-intensive tasks, open spaces for collaborative projects, a recreation area, and an inner courtyard for much-needed breaks.
Over 1M SEO pros worldwide value SE Ranking
A company worth joining!